The City of Rochester Chooses Park Assist’s M4 Smart-Sensor Parking Guidance System

NEW YORK, NY – November 9th, 2018, The City of Rochester has awarded Park Assist and Skidata the Parking Guidance System (PGS) contract for the new 3rd Street Ramp construction in Rochester, Minnesota. The new mixed-use development is connected to the new Hilton hotel and features almost 450 covered and 110 non-covered spaces. Rochester is home to the Mayo Hospital and the garage is just a few short blocks away. Rochester was in search of a system that would allow their operations to stay up to date and efficient using the latest in parking technology. Park Assist was chosen for its proven, patented camera-based PGS integrated with the Skidata System. The PGS package will include Park Assist’s M4 smart-sensors, guiding visitors to available spaces in the parking garage and offering management superior monitoring and detection capabilities.

Residents of Rochester and visitors to the new mixed-use facility and Mayo Hospital will enjoy the ease of finding their vehicle using Park Assist’s Find My Car feature. Thanks to reliable License Plate Recognition (LPR) capabilities, visitors will be able to enter their license plate number and be guided to their car upon reentry to the parking garage.

With the additional software feature Park Alerts, Rochester’s parking management will gain valuable control of space utilization by enabling management to set automated rules and alerts in the garage. Park Alerts will notify management of any violations to parking policies based on time-based or license plate-based alerts. Park Alerts can also bring attention to repeat or VIP visitors, allowing management to highlight these valuable visitors and reward their loyalty.

“Park Assist is very excited to announce this project with the City of Rochester and Skidata. As one of the first cities in the US to deploy a camera-based guidance system, the City of Rochester will not only be able to leverage all the benefits of camera-based guidance but also have the option to expand the system in the future leveraging the strong integration capabilities of both Park Assist and Skidata.” – Vince Balsamo, General Manager – North America.

As part of the new construction, Park Assist’s new PGS site is expected to go live in December 2018.


About Park Assist

Park Assist® is the parking industry’s leading camera-focused innovator with the most camera-based parking guidance installations in the world. Our patented technology helps customers effortlessly find parking spaces in real-time as well as find their cars when they return. Simultaneously, we provide parking operators with tools to improve customer satisfaction, create new revenue opportunities, realize greater operational control, capture parker analytics and expand CCTV capabilities. Park Assist is part of the TKH Group (Euronext: TWEKA), a $1.8 billion publicly traded company headquartered in the Netherlands. For more information, visit



Ricky Grasso

Marketing Manager