Parkalytics Supports Data-Driven Parking Study in Breckenridge
The Town of Breckenridge, one of the busiest ski resort towns in the US, has launched a comprehensive parking study to evaluate existing parking conditions and develop long-term, data-driven strategies that balance quality of life for residents with a high-quality visitor experience. The study is being led by DJ&A as prime consultant, with Parkalytics providing specialized parking data collection and analytics support.
Parkalytics’ role in the study focuses on delivering high-resolution parking utilization data across a large geographic area. The firm has already completed two 14-hour parking counts in December, capturing peak winter holiday conditions. Additional data collection efforts are planned for spring and summer to ensure the study reflects a full range of demand scenarios.
“DJ&A is pleased to lead the Breckenridge Parking Study, supported by the data collection capabilities and analytical expertise of Parkalytics,” said Bill Delo, Senior Project Manager and Transportation Planner at DJ&A. “As project lead, our focus is on identifying strategies to optimize use of the Town’s parking infrastructure through evaluation of existing parking patterns and development of forward-thinking recommendations. The integration of Parkalytics’ specialized data collection approach and analytics is integral to our analysis, providing the data and visualizations to inform our recommendations to enhance the parking program in Breckenridge.”
“Resort towns like Breckenridge present some of the most challenging parking environments in the industry, with large geographic footprints, extreme seasonal swings, and competing demands from residents, employees, and visitors,” said Peter Richards, CEO of Parkalytics. “We are proud to support DJ&A and the Town of Breckenridge by providing the hard-to-collect data that makes meaningful, data-driven decisions possible. Our role is to complement DJ&A’s planning expertise with detailed analytics and visualizations that help turn complex conditions into clear, actionable insights.”
“The Town of Breckenridge is excited to be working with Parkalytics, through project principal DJ&A, to utilize their innovative technology and analysis to better understand parking patterns across the over 4,000 parking stalls spread across multiple surface lots and on-street offerings,” said Matt Husley, Assistant Public Works Director - Mobility, Sustainability, and Parking for the Town of Breckenridge. “We are confident that this technology will allow staff to make recommendations to Town Council on how best to deploy our limited parking resources in one of the United States most popular mountain resort communities. Balancing the needs of our locals, workforce, and visitors is imperative to creating the friendly and welcoming environment Breckenridge is known for.”
See a 360 degree drone video of Breckenridge on the Parkalytics YouTube channel:
https://youtu.be/BMtE260Xfek?si=Yc1tld1B4Z4TuzvM
About Parkalytics
Parkalytics is a drone parking data collection and software company, providing space by space analysis across cities and surface parking lots. Parkalytics determines parking utilization, vehicle turnover, and parking duration at scale, all without collecting any personally identifiable information. Learn more at https://www.parkalytics.com/