Modernized user experience enhances accessibility, brand flexibility and operational performance for parking customers
Indianapolis, IN – Parker Technology announced the launch of its fully redesigned platform experience, delivering a modern, accessible, and brand-friendly interface for both motorists and customer service representatives (CSRs). The update represents a major step forward in the company’s continued investment in usability, scalability, and preparation for future integration with voice AI technology.
The redesign introduces a clean, contemporary look and improved functionality that make the platform easier to navigate and more adaptable to customer branding. Accessibility improvements include larger text for translations and captions, enhanced color contrast, and clearer on-screen elements.
Behind the scenes, Parker’s engineering team rebuilt the frontend codebase and standardized the UX component library, enabling faster, safer deployments and more efficient development. Together, these upgrades ensure a consistent, intuitive experience for both drivers and operators.
“Our goal with this redesign was to elevate every interaction, whether it’s a motorist at the gate or a CSR assisting from behind the screen,” said James Paden, Chief Product Officer at Parker Technology. “We rebuilt the platform to be more accessible, visually neutral to better reflect our customers’ brands, and technically equipped for what’s next. With voice AI on the horizon, this new foundation positions us to deliver faster, smarter, and more connected experiences across the parking ecosystem.”
This launch marks a key milestone in Parker Technology’s roadmap toward an AI-augmented support experience. The redesign not only improves usability today but also sets the stage for seamless integration of future automation and analytics capabilities, ensuring operators can continue to enhance customer satisfaction while optimizing operational efficiency.
ABOUT PARKER TECHNOLOGY
Parker Technology is the safety net that keeps parking operations running smoothly. Their workflow platform and professional service team resolve exception calls quickly and according to facility rules, protecting revenue, improving customer experience, and freeing staff to focus on higher-value work. With optional voice AI in development, they’re building toward even faster first responses and deeper operational insights, ensuring parking remains a non-event.
For PR inquiries email marketing@parkertechnology.com or call 800.923.2704.