Member News: ParkMobile Mobility Study Shows COVID-19 Will Have a Significant Impact on Consumer Behavior
Atlanta, GA, – June 24, 2020 – ParkMobile, the leading provider of smart parking and mobility solutions, released a new research study today showing the impact of COVID-19 on consumer behavior. The survey, conducted with over 2,000 ParkMobile users in the month of May, reveals that people plan to make significant lifestyle changes as a result of COVID-19 over the next two years, including less travel, less commuting, and attending fewer events. Additionally, people plan to use mass transit and ride sharing less often and use their personal vehicles more often.
The complete survey results are posted on the ParkMobile website at parkmobile.io/covid. Below are some key highlights.
- People say they will work about 50% fewer hours in an office environment
- 29% of respondents expect to use their personal vehicles more often
- 46% of respondents will take public transportation less often and 29% of respondents expect to use ride sharing options less often
- Over 40% of respondents plan to attend fewer concerts, sporting events and other large gatherings.
- 30% expect to do less personal travel and 34% expect to do less business travel
Additionally, survey respondents expect to increase usage of contactless payment options, allowing them to pay without needing to hand someone cash, a credit card, or touch physical payment hardware. According to the survey, 40% expect to increase their use of contactless payment options in the coming year, while only 4% expect that use to decrease.
“It is clear that COVID-19 is creating a ‘new normal’ for people everywhere,” says Jon Ziglar, CEO of ParkMobile. “This study shows that people are being extra cautious when it comes to the places they are going, how they are getting there, and the way they are making payments. These behavior shifts will most likely continue until there is a vaccine.”
ParkMobile, LLC is the leading provider of smart parking and mobility solutions in North America, helping millions of people easily find, reserve, and pay for parking on their mobile device. The company’s technology is used in thousands of locations across the country, including 8 of the top 10 cities as well as college campuses, airports, and stadiums. People can use ParkMobile solutions to quickly pay for on-street and off-street parking without having to use a meter or kiosk. Additionally, ParkMobile offers parking reservations at stadium venues for concerts and sporting events. Reservations are also available in metro area garages, allowing people to drive into the city without having to worry about finding parking. ParkMobile has been named to the Inc. 5000, Deloitte Fast 500, Smart Cities Connect “Smart 50,” and the Atlanta Journal Constitution’s Top Workplaces. Additionally, the company won the 2020 Stevie Awards for Product Innovation. For more information, visit ParkMobile.io or @ParkMobile on Twitter.
Jeff Perkins, CMO, email@example.com