Member News: SpotHero Partners with TIBA to Release First-Ever Visualizations of Integrated Online & Drive-Up Parking Data

Integrations and shared data power inventory, pricing and access solutions to improve occupancy  rates and drive more revenue for parking operators   
CHICAGO, I.L. (June 6, 2019) – SpotHero, the #1 consumer marketplace and mobility platform  for off-street parking in North America, and TIBA, the industry innovator in parking management  software and hardware solutions for centralized parking operations, today announced a  strategic partnership to power a 360-degree view of online and offline parking demand data,  advanced yield management capabilities, and frictionless redemption for a better parking  customer experience.    
This long-term partnership introduces a standardized process for implementing online  reservations and joint product yield management via TIBA’s powerful parking API,  SmartConnect, SpotHero’s parking mobility platform and SpotHero’s network of high-demand  off-street facilities across 300 markets in the U.S. and Canada.     SpotHero and TIBA will leverage TIBA’s Bluetooth technology, ParkBlue, to power easy one-tap  redemption, eliminating the need for drivers to roll down their windows to present an access  credential. The advanced access capability, coupled with yield management and 360 degree  insights, lays the foundation for operators to process drive-up payments for drivers today, and  seamless access and payments for fleets and autonomous vehicles in the near future, as the  urban mobility ecosystem continues to evolve.   
“TIBA is a proven leader in parking management solutions that provide operators with the data  and technology needed to make smarter decisions about how to price and manage their  inventory,” says Mark Lawrence, CEO and Co-founder of SpotHero. “We’re very excited to marry  SpotHero’s real-time search and demand data – three to four times larger than that of any other  online reservations platform – with TIBA’s data to create a 360-degree view of demand and  actionable insights for operators to drive more revenue. The way we see it, making it possible  for customers and vehicles to easily find, reserve, pay for, and redeem parking is key to securing parking’s rightful place at the center of the urban mobility ecosystem. It’s clear that TIBA shares  this vision. That’s why we’re putting our platforms to work – together.”   
“By joining forces, TIBA and SpotHero can deliver a 360 degree view of data for occupancy,  duration of stay, and online demand so that operators can maintain ideal capacity and increase  revenue,” says Levi Rinkoff, Executive Vice President at TIBA. “TIBA’s innovative solutions let  parking operators keep pace with the latest trends in centralized operations, automated smart  facilities, online reservations, and mobile payments. The outcome of this partnership is a  parking operator platform for combined online and drive-up data, smarter yield management,  and a better process for supporting and redeeming digital passes. We’re laying the groundwork  for facilitating payments, access, and redemption for all types of vehicles that need to park.”
SpotHero and TIBA are currently piloting platform integrations and have plans to expand into more North American markets later this year. Pilot facilities are equipped with online  reservations, yield management data integrations, and BLE redemption. Due to the digital  infrastructure in place, these locations are prepared for challenges around payments, access,  and redemption for fleets, autonomous vehicles, and other emerging methods of urban mobility.   
About SpotHero   
SpotHero is the #1 consumer marketplace and mobility platform for off-street parking in North  America. SpotHero is curbing the rise of urban congestion by changing the way millions of  people park every day. Using SpotHero’s portfolio of mobile apps and websites, drivers find,  book and access a parking facility near their destination, eliminating the need to circle the block  in search of parking. SpotHero’s platform enables leading mobility companies to build seamless  parking experiences directly into their products. For more information, visit SpotHero.com.     

About TIBA Parking Systems:    For 30 years, TIBA has provided innovative solutions for the parking market, resulting in reliable,  user-friendly products that lower the price of initial acquisition and the cost of ongoing  maintenance. TIBA has successfully implemented this through a focus on software  development, while continuing to enhance and support its reliable hardware platforms. This  allows owners to keep the capital investment down while still enjoying the latest software  functionality. With extensive global experience, TIBA’s robust, scalable architecture enables  parking operators to keep pace with the latest trends in centralized operations, automated  smart facilities, web reservations and mobile payments. TIBA’s flexible software grants parking  operators to be IoT-connected and leverage big data to increase revenue. TIBA’s agile  integrations with third party systems empower parking operators to be an integral part of the  growing Smart Cities ecosystem.    TIBA serves parking operators and owners globally, across diverse industries such as hotels &  hospitality, airports, universities, shopping centers, hospitals & medical centers, and local, state  & federal governments. For more information about TIBA Parking Systems, visit  tibaparking.com​.   
Contact:  Lindsay Rand  617-945-1915,  spothero@launchsquad.com