Member News: ParkEngage Teams with AAA Parking to Deliver Touchless Parking Technology to New Zoo Atlanta Parking Facility

ParkEngage Teams with AAA Parking to Deliver Touchless Parking Technology to New Zoo Atlanta Parking Facility


ParkEngage has partnered with AAA Parking to integrate its touchless parking technology at the new Zoo Atlanta parking facility. This collaboration will transform the parking experience for patrons of the new, more than 1000-space, Grant Park Gateway parking facility. Zoo Atlanta attracts more than 500,000 visitors each year.

The ParkEngage Touchless Parking solution does not require the end user to download any apps and does not require any proprietary equipment to be installed. ParkEngage tracks when the user arrives to the facility, where they park, and when they exit. It allows the customer to perform all of their parking tasks via their mobile phone. The system gives customers control of their parking experience right at their fingertips, in a safe, efficient, and quality manner.

When visitors arrive, they will use their phone to check into the facility. The customer will then receive an eTicket on their mobile phone and proceed to their parking space. Upon returning to the parking facility, the customer will simply open their eTicket to initiate mobile payment. They will then be able to immediately checkout of the facility and exit the garage after retrieving their vehicle.

ParkEngage Touchless Parking will provide AAA Parking and its customers with a number of additional benefits to create a seamless parking encounter, including:

  • Eliminating backup times at gated exits or valet wait times
  • Eliminating paper tickets through the provision of eTickets
  • Eliminate cumbersome physical membership passes and use ePass in its place
  • Implementation of efficient and convenient payment through mobile pay
  • Promote special offers and event-based pricing
  • Ability to sell add-on services that customers can purchase or reserve directly from their mobile devices
  • Provide personalized customer service and create brand loyalty

AAA’s Regional Director Event Operations, Miles Hamilton stated “AAA Parking set out to provide Zoo Atlanta members and visitors with a way to conveniently reserve and redeem e-reservations using a simple platform that requires no app to download. AAA Parking partnered with ParkEngage to create a 100% contactless solution while providing members and visitors a seamless process.  It was the ability of ParkEngage to provide us with a customized solution that really stood out to us.”

This innovative technology is just another groundbreaking feature integrated into the Grant Park Gateway garage. The facility also includes a 2.5-acre green roof, electric vehicle charging stations, and bike racks.  It is the world’s first project to receive both LEED Sites and Parksmart certifications. The ParkEngage Touchless Parking solution enhances the sustainability features of the garage by significantly reducing the amount of time spent idling at the entrance and exits.


About ParkEngage

ParkEngage is the leading digital cloud platform for the parking industry. It significantly enhances parker engagement, creates new revenue streams for parking operators, makes entire parking experience touchless, and boosts parking operations efficiencies. ParkEngage platform offers end-to-end touchless parking systems for both self and valet garages, 360-degree customer relationship management system, mobile valet system, permit parking system, and parking inventory and multi-channel management system.