Parking organizations are embracing social media for its marketing promise but one platform that remains a bit of a mystery is Instagram. Online business news magazine Inc., recently ran five ways to monetize the photo-driven platform for effective marketing:

  1. Create brand ambassadors.
  2. Listen and branch out.
  3. Use video (but skip the sound).
  4. Dig into demographics.
  5. Tell a personal but consistent story.

Want to learn more? Check out the whole story here. Using Instagram for marketing already? We’d love to know more—email